ReTuna - Fashionable Secondhand Shopping in Sweden

I love when people come up with creative solutions to their moral dilemmas. Love fashion, but hate waste? Disgusted by the musty smell in consignment stores?

ReTuna is a Swedish concept started by shopping mall manager Anna Bergstrom. She’s created a shopping mall full of vendors who resell or upcycle items sent out for donations or recycling. One of the key points is that the stores must smell nice. What a refreshing new take on secondhand stores.

See the full BBC article here.